On January 16th, 2016, the San Francisco Chronicle featured Seniorly, Inc. on the front page of its Business section. The story was appropriately titled “Seniorly founder has Bay Area senior care in his blood” and featured an interview with our CEO Arthur Bretschneider.
Chronicle writer Marissa Lang went into detail describing Bretschneider’s experience in the senior care industry in which he was practically raised. As a child, Bretschneider remembers working various jobs at his family’s assisted living communities; he was encouraged to get involved in planning activities, cleaning, and preparing meals in the kitchens.
In the Chronicle interview, Bretschneider said, “From a very young age, I think I understood that what we did, what my parents did, was take care of people. My grandfather used to call it his ministry — it’s how he wanted to live his life, caring for others. So that’s just been ingrained in me, this love and respect for older people, but also the realities of life and what life looks like for all of us as we age.”
Bretschneider is a third generation senior housing operator who took over his father’s company while he was a senior at the University of San Francisco. While attending graduate school at Berkeley Haas School of Business, Bretschneider met Chief Technology Officer Sushanth Ramakrishna and the two came up with the idea for Seniorly.
In its first year, the Seniorly site has grown to include about 500 profiles for senior living communities in California, and that number is only increasing with time. Eventually, Seniorly would love to help families outside of the major metropolitan areas it currently serves including San Francisco, Sacramento, and Los Angeles.
According to the Chronicle article, “Demand for elder care services is expected grow 6.3 percent annually...and could approach $400 billion by 2018.” This represents a huge opportunity for Seniorly to reach more families in need of quality elder care in the state of California.
If you know someone in need of senior living options, Seniorly is here to help. Email us at firstname.lastname@example.org or call us at (415) 570-4370. You can also sign up for free on our website and get access to comprehensive information on local communities, including pricing and availability.