Get a behind-the-scenes look at senior living trends in 2025. See which states are booming, how much families are spending, and which care options are in demand.
Choosing the right senior living option involves more than just location and care quality—cost is one of the biggest factors families consider. That’s why we’ve analyzed actual move-in data from over 1,200 families who found senior living through Seniorly during the first half of 2025.
This data represents real-world averages across different room types and levels of care, including Assisted Living, Independent Living, Memory Care, and High-Acuity Assisted Living. Whether you’re budgeting for a loved one or comparing care options, this guide provides a reliable snapshot of what families are actually paying today.
When families explore senior living options, two major drivers of cost are:
The table below highlights average monthly rent prices across four primary care types — Assisted Living, Assisted Living (High Acuity), Independent Living, and Memory Care — broken down by room type. This pricing snapshot helps families make more informed decisions based on budget, space needs, and care requirements.
💡 Highlights
🛏️ 1. Room Size Matters — And So Does Care Level
Across all care types, larger or more private rooms (like cottages or two bedrooms) carry significantly higher average rents. For example:
🧠 2. Memory Care Is Generally the Most Expensive
Memory care studios average $7,099.81/month — the highest of any studio category. This is due to additional staffing, safety features, and programming required for residents with cognitive decline.
🧓 3. Independent Living Is the Most Affordable
One-bedroom and studio options in Independent Living are the most budget-friendly:
🏥 4. High-Acuity Assisted Living Increases Cost Slightly
Compared to standard assisted living, high-acuity care tends to raise monthly rents by $200–$800, depending on room type. A studio, for instance, goes from $5,544.85 → $6,275.78
This dataset shows average monthly pricing for senior living move-ins handled by Seniorly across multiple U.S. states in the first half of 2025. It includes price averages for Assisted Living, Independent Living, and Memory Care, offering visibility into regional pricing variation across care types.
💡 Highlights
1. Wide State-Level Price Variation
Some of the highest cost states include DC, NJ, CT, and ME, while Southern and Midwest states tend to show lower price points.
2. California Is High Across the Board
All California prices are well above the national median, consistent with housing costs in the region.
Arthur Bretschneider is CEO and Co-Founder of Seniorly. As a third generation leader in the senior living industry, Arthur brings both deep compassion and a wealth of practical experience to his work at Seniorly. Arthur holds an MBA from Haas School of Business and has been featured in the New York Times and Forbes Magazine as a thought leader in the senior living space. Arthur is a passionate and vocal advocate for improving the lives of older adults through community, and believes strongly that structured senior living environments can positively impact the aging experience.
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